Delhi-based re-ecommerce platform, ReFit, is entering the direct-to-consumer (D2C) segment with a diverse selection of smartphones, including Apple, Xiaomi, Oppo, and vivo. The company is also offering a wide range of electronic products, such as televisions, laptops, and appliances. The CEO stated that they have built a strong network of partners and aim to create an unprecedented community. The company has effectively refurbished and sold around 1.5 million phones and witnessed remarkable growth through its network of retail and distribution presence to 50K retailers, with revenue reaching INR 200 crore in 2022.
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